Category: Writing Tips

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Simple Writing Tip: Write Your Services Page without Overthinking

If your website is missing a Services page, that makes it hard for visitors to know what you do or how to move forward and book a service. 

Business owners often delay writing a Services page because they want it to look polished and complete.

But a trim Services page is better than no Services page. I would encourage you to start simply and publish your page now, then add to it later. 

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Autumn Lesson for Writers: Let Go and Keep What Matters Most

Autumn is a beautiful season of trees shedding leaves. Some of those leaves are so pretty, it’s amazing the trees have dropped them. You’d think they would want to keep them on display till the end of the season. The red leaves are my favorites. I don’t see them often, and I think they’re remarkable.

Just as trees let go of beautiful leaves, writers can let go of beautifully written sections of their book if those sections don’t serve the overall story. It’s part of the self-editing process that comes after writing your first draft. This process may include the difficult decision to remove some of your carefully crafted paragraphs if they no longer serve the focus of your book. And possibly replace them with something new.

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Pumpkin Spice Blogging: Simple, Warm, Welcoming

The fall season is settling in. Perfect time to enjoy a pumpkin spice latte in a cozy nook while writing your business blog posts. When you write in a relaxed atmosphere, your blog posts are more likely to be simple, welcoming, and warmly engaging—which is exactly how your readers want to feel at this busy yet beautiful time of year.

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